Customer loyalty or customer relationship management (CRM) is particularly important today. In a time of wide choice and diminishing loyalty, customers want to be convinced and motivated to buy again and again. This is achieved with the support of IT-based CRM systems. The Swiss company BSI has been supplying its corporate customers with appropriate software solutions for customer relationship management (CRM) and marketing automation since 1996. The private equity company Capvis, based in Baar in the canton of Zug, is now joining BSI. This article is based on the unique List of the 150 most important private equity investors in Germany.
- Article based on database of the 150 most important private equity investors in Germany
- Useful information on the investments such as assets under management, investment focus, amount of investment, extract of the investments.
- Including contact details: E-mail address, telephone number, address, management.
- Direct download as Excel file via online store possible
- Free preview file available on request
- Database is perfect for identifying private equity investors
Involved in corporate investments for over 30 years
BSI’s software supports companies in digitizing their customer dialog. BSI wants to offer user-friendly and powerful applications that can be easily integrated into existing IT landscapes, are future-proof and also function independently of BSI. BSI is headquartered in Baden in the Swiss canton of Aargau. Over 300 employees work there. In 2019, the company achieved sales of CHF 58 million.
Since its foundation in 1990, Capvis has focused on leveraged buyout and growth financing for medium-sized companies. The portfolio is broadly diversified in terms of sectors. Geographically, the focus is on Switzerland, Germany, Italy and the Benelux countries. In its roughly thirty-year history, Capvis has invested a total of around EUR 3.5 billion in equity investments. Capvis has now acquired a majority stake in BSI. The investment is being made to enable the software company to continue to grow. The business policy and employment relationships remain unaffected.
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