PropTech companies pursue digital business models in the real estate sector. The abbreviation “PropTech” represents an innovative word creation analogous to FinTech or InsurTech. A typical PropTech company is the London-based start-up Immo Invest Technologies – “Immo” for short – which is active in various European markets and operates real estate sales sites there. This article is based on the unique List of the 200 most important venture capital investors in Germany.
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Profit from “Living as a Service” rental
Immo offers a technology platform through which residential properties are identified, valued and centrally acquired for institutional investors. Private owners can sell their properties through Immo via appropriately docked sales pages. But Immo does even more. It adds value to the acquired properties in a targeted manner – for example, through renovation and modernisation or attractive complete furnishing, thus improving the letting opportunities. The aim is to let the properties as “living as a service” apartments with correspondingly higher rental income. In this context, Immo is not only a technology service provider, but also a service provider for its institutional clientele. At the same time, the company contributes to bringing together supply and demand for rental housing quickly and efficiently.
Within the framework of a financing round, Immo has now been able to raise a total of EUR 14 million for the expansion of its business model. The aim is to significantly expand the property portfolio to a total of up to EUR 500 million. To this end, the company intends to develop markets in other European countries. The platform technology is also to be expanded, for example to make it easier for institutional investors to select locations and properties. Several investors participated in the financing round – in addition to Talis Capital and HV Holtzbrinck Ventures, Surplus Invest from Munich also participated.
Surplus Invest was founded in 2016 and focuses on start-ups with PropTech business models in the area of Software as a Service (SaaS) and e-commerce with a focus on B2B business. Immo Invest Technologies fits exactly into this target group. Surplus Invest sees itself as an early-stage investor and aims to support start-ups not only with long-term capital, but also with operational know-how and networking.
Source: Property Magazine Picture source: Unsplash